Crossroads Community - Street Fare
Advertising Agency : Saatchi & Saatchi Wellness, New York, USA
The first heavy rains after summer bring the highest death toll on New Zealand roads. To alert people to the dangers of driving in the wet this billboard was created. Every time it rained the face begins to bleed.
Watch the video here: http://www.youtube.com/watch?v=ANjCYOH81D0
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